Straticom worked with Think TV, a well-known non-profit organization, to design a modern and fresh space at 160 Bloor Street East. The 4,870 sf space was designed to convey a cool and hip vibe, and aims to help the organization attract and retain employees.
The project had a restricted budget, and the client needed to create an environment that captured its new brand but also had a collaborative and modern design. Michael Serino was the project leader – “The vision was to create a space that was inviting and honest using simple materials with high impact and contrast. Because this company is a non-profit organization, finding a balance in cost and spending resources where we would get the most impact, creating a comfortable and functional space was our challenge”. The successful transformation achieved the client’s goals.